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5 Innovative Offers That Made Paytm a Pioneer and the Best Choice for Merchants

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India has become a global leader in digital payments, with millions of citizens now opting for online transactions over cash. In India’s early days digital payments revolution, most fintechs focused on empowering consumers, while merchants remained reluctant to accept online payments.



This is where Paytm, India’s leading digital payments and financial services company, played a vital role, creating a two-sided ecosystem that paved the way for merchants to adopt seamless digital payment system. Pay has enabled nearly 3 crore merchants in the country to grow their business with innovative payment solutions and devices.

With nearly 50 lakh device deployments, Paytm is strengthening its position in the offline payments landscape and remaining the leader in peer-to-merchant (P2M) transactions. Here are 5 innovative offer that have made Paytm the best choice for merchants in the country:

The revolutionary QR code
Paytm pioneered the QR code revolution in India, introducing the iconic payment solution in 2015. The QR code revolutionized the way merchants accepted payments from customers and contributed to India’s leadership in the field of digital payments; it was also the first solution to enable large-scale online transactions.

It has enabled millions of small and medium-sized businesses to seamlessly accept payments from consumers in seconds. As for Paytm’s role in popularizing the use of QR code in India, the iconic blue and white Paytm QR code scanner that is in shops in all the alleys, streets and major markets across the country speaks volumes.

The Iconic Soundbox
Paytm founder and CEO Vijay Shekhar Sharma recently shared the story behind what led to the creation of the Paytm Soundbox, a device that provides instant sound alerts to merchants when they successfully receive payments from customers.

The company’s Soundbox has proved to be a revolutionary innovation for merchants in the country and plays a vital role in empowering small and micro enterprises in India.

The Soundbox helps merchants easily keep track of all payments received, with support for multiple payment methods such as Paytm Wallet, Postpaid, Paytm UPI and other BHIM UPI apps, internet banking and cards. It also supports multiple languages ​​like English, Hindi, Tamil, Telugu, Kannada, Marathi, Malayalam, Bengali, Gujarati, Punjabi and Odia.

Trade Loans
Paytm also provides easy credit access to millions of merchants on its network as part of its loan distribution business in partnership with leading financial institutions. With this, Paytm has empowered millions of merchants by enabling them to quickly meet working capital needs to grow their business.

The volume and value of trade loans used by small businesses through Paytm are witnessing a surge, helped by strong growth in the appliance business.

Paytm Payment Gateway
Paytm Payment Gateway is one of the leading payment aggregators in India, powering some of the largest brands in the country. It has empowered traders with a wide range of payment solutions under one platform.

With Paytm Payment Gateway, online and omni-channel merchants can reliably accept payments across all channels. Paytm provides merchants with over 100 payment sources, a powerful dashboard for data-driven insights, and the industry’s best success rates.

It also enables unique features such as instant activation for fast onboarding (new merchants), access to all major payment tools (Paytm Wallet, Paytm Postpaid, credit/debit cards, UPI etc), next day settlements, secure card tokenization and more.

Enable commerce for sellers
Paytm also allows merchants to advertise or host their business on its platform, giving them better visibility through its huge customer base. By leveraging Paytm’s broad reach, many brands have been able to maximize their growth.

Merchants use the Paytm app to enable commerce such as selling tickets and deals and enabling ads. Paytm’s trading and cloud services continue to witness a steady rise in demand across brands, indicating that it is growing in popularity with traders looking to expand their reach.

Disclaimer: This article was generated and published by the Insider Studios team. You can contact them at [email protected]://londonbusinessblog.com/

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