4.7 C
London
Friday, December 2, 2022

Automakers are going all in on gaming to keep us in our cars

Must read

GST revenue rose 11% to ₹1.46 lakh crore in November: Ministry of Finance

GST income increased by 11 percent to about ₹1.46 lakh crore in November from the same period a year ago, the Ministry of Finance...

Supreme Court to hear arguments over Biden’s student loan forgiveness plan

WASHINGTON — The Supreme Court on Thursday delayed a decision on whether to honor President Joe Biden's bid to implement his student loan forgiveness...

Emm wants to innovate on the menstrual cup • londonbusinessblog.com

Menstrual cups (sometimes known as "moon cups") are already around since the thirtiesand it's been a damn long time since we've seen much innovation...

Netflix is ​​expanding its early feedback program to more subscribers

Netflix currently has a relatively small subscriber base of about 2,000 that it invites to preview and provide feedback on future projects prior to...
Shreya Christinahttps://londonbusinessblog.com
Shreya has been with londonbusinessblog.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider londonbusinessblog.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

Every new car release means a new competitor for brands – and the industry seems to be pumping out new vehicles every day. Companies are chasing every avenue to attract customers in this competitive market. And the newest? Well, that would be gaming.

In addition to, of course, the visual appeal of a vehicle and the pleasure of sitting behind the driver’s seat, designers focus on our overall in-car experience. This is especially the case with EVs and their time-consuming charging. Sitting in the car gets boring and car manufacturers want to entertain us.

A company entering this space is N-Dream, the Swiss startup behind the AirConsole gaming platform. N-Dream was inspired to create an in-car gaming experience after CEO Anthony Cliquot “saw people playing games on their phones despite a big screen in front of them” while charging their EVs.

game in the car