The reduction impacted employees in teams, including salesperson development, sales, recruiting, engineering, product and marketing,
“Our overall business performance is not at the level we expected and we are taking decisive action to improve our trajectory,” CEO Kedar Deshpande said in a statement posted on the website.
The CEO says the layoffs, as well as a reinvestment in marketing and initiatives that boost customer purchase frequency, will enable the company to generate positive cash flow by the end of 2022.
In a letter to staff, Deshpande said Groupon are
It is also reorganizing the company to “focus only on mission-critical activities and lean on more outside support.”
“In addition, we propose to reduce cloud infrastructure and support functions as we complete cloud migrations,” said the CEO.
Groupon also closes his
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