12.2 C
London
Monday, September 26, 2022

Disney Plus is now live in over 50 new countries and territories

Must read

Ian grows into a hurricane as Florida begins evacuations and Cuba braces for potential flooding

Ian strengthened into a hurricane Monday as Florida began ordering evacuations this week and preparing for potential flooding.Tornadoes are also possible late Monday and...

These are the industries ripe for innovation under the Inflation Reduction Act • londonbusinessblog.com

With a month In hindsight, we're getting a better idea of ​​what the Inflation Reduction Act will mean for the US economy and the...

Gently’s store aggregator aims to take the friction out of locating second-hand clothing • londonbusinessblog.com

Samuel Spitz is a used clothing enthusiast, but found that he spent hours searching dozens of resale sites to find certain items and came...

Limit reached – Join the EU Startups CLUB

€147/quarter This option is ideal for companies and investors who want to keep up to date with Europe's most promising startups, have full access...
Shreya Christinahttps://londonbusinessblog.com
Shreya has been with londonbusinessblog.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider londonbusinessblog.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

Disney Plus continues its global expansion this week. Variety reports the service is now online in Greece, Turkey, Poland and a number of other Central European countries as part of a wider rollout over the past two weeks, including 42 new countries and 11 territories in Europe, Africa and Western Asia. You can view the full list and local prices here

For viewers in those countries, that means a slew of Marvel, Star Wars, Pixar and Disney content coming your way. (Our recommendation? Come in) Mrs. Marvel as fast as you can…and maybe wait a little longer Moon Knight.) For Disney, it’s another important way to grow its streaming service. Disney Plus has about 87.6 million subscribers – plus another 50.1 million who subscribe to Disney Plus Hotstar in India, which is similar, but not quite the same – and has grown as Netflix reported a slightly shrinking user base in recent months.

Netflix still sets the bar for global streaming scale. The company says it’s available in more than 190 countries, but Disney is quickly catching up. From the outset, Disney said it was intended to be a global service for Disney Plus, and it certainly has a library of universally compelling content to make it work.

However, as Disney continues its relentless global march, it will run into many of the same problems Netflix faces. Creating content is expensive and difficult; creating content that works in every country on the planet is even more. Disney, of course, has done this many times, most recently with light yearwhat has been forbidden by a handful of countries before it was even released.

It’s also possible that many people simply don’t want to pay for multiple streaming services, especially in less affluent parts of the world, meaning Netflix and Disney Plus are likely to have even more direct competition in new and developing markets.

That competition for subscription dollars, by the way, is one of the reasons both companies are working on ad-supported plans to keep the price as low as possible. Disney has said it plans to launch an ad-supported version of Disney Plus in the US this year and roll it out elsewhere in 2023.

But the most interesting question facing Disney is this: how many potential streaming subscribers are there, really? Not everyone with an internet connection is going to pay for a dedicated TV and movie service, not now and possibly never. So far, Netflix has put the global market at about 220 million. Disney has a bunch of Avengers and Obi-Wan Kenobi helping it figure out how much higher that number can really go.

More articles

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest article

Ian grows into a hurricane as Florida begins evacuations and Cuba braces for potential flooding

Ian strengthened into a hurricane Monday as Florida began ordering evacuations this week and preparing for potential flooding.Tornadoes are also possible late Monday and...

These are the industries ripe for innovation under the Inflation Reduction Act • londonbusinessblog.com

With a month In hindsight, we're getting a better idea of ​​what the Inflation Reduction Act will mean for the US economy and the...

Gently’s store aggregator aims to take the friction out of locating second-hand clothing • londonbusinessblog.com

Samuel Spitz is a used clothing enthusiast, but found that he spent hours searching dozens of resale sites to find certain items and came...

Limit reached – Join the EU Startups CLUB

€147/quarter This option is ideal for companies and investors who want to keep up to date with Europe's most promising startups, have full access...

The biggest names in quantum startups are part of a new government advisory group to make this happen

Leading startup founders in the quantum computing space have been brought in by the Federal Secretary of Industry and Science, Ed Husic, as part...