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Tuesday, November 29, 2022

Former Hey You Founder Raises Another $6.2M to Start Up Catering Orders

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Online ordering platform catering Ordermentum has revealed that it raised $6.2 million in capital in July.

Supporters in the company’s latest raise include the chairman of NIB Holdings and existing lender David Gordon, plus EVP partner Damon Pezaro.

Existing investors include SEEK co-founder Matt Rockman, Pocketbook founder Bosco Tan and Pure Asset Management

Ordermentum was co-founded in 2015 by the co-founder of payment app Hey You, Adam Theobald and former Toby’s Estate MD Andrew Low, initially focusing on coffee before the B2B software platform shifted into the broader food and beverage ordering market.

The startup previously raised $2.5 million in 2017 and then $5 million in February 2021, before a secondary market sale in August last year investor RoZetta sold its stake as the bulk of a $6 million round, with Pure also adding additional got cash.

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