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Hospitality legend Richie Romero on making NYC the city that never sleeps… Again

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Takeaways

Hospitality after COVIDRichie Romero has been in the hospitality industry long enough to see it evolve more than once. After the pandemic lockdowns, nightlife has changed and he has to work even harder to build relationships with his customers. Luckily he loves it.

Putting relationships first – Over the years Richie Romero has clearly earned its share of the money. For him, however, the strength of the relationships he has built is unparalleled. Even money is not as important as building connections.

The return of the city that never sleeps – It’s no secret that New York City has seen a massive flight during the Pandemic shutdowns. Richie Romero, a born-and-raised, proud New Yorker, is on a personal mission to return the city to the thriving entertainment epicenter it once was.

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“I like to create and I like to create with other people. I like to build relationships.”

This quote sums up Richie Romero, a hospitality legend who has played a major role in a number of New York City nightlife spots. Being a native New Yorker has given him a sense of pride that permeates his purpose.

Richie Romero’s hospitality started at a young age. When he was only 12 years old, he threw parties at the local McDonald’s playroom. Legal or illegal, these kinds of early entrepreneurial endeavors became the precursor to a career of providing consistently memorable experiences.

Creating what he calls “decentralized casino” experiences in the city is something close to his heart.

“We don’t have any casinos here” [in NYC]. We don’t have any resorts. So I have to do it the deconstructed, decentralized way.” Richie Romero points to host Shawn P. Walchef of CaliBBQ Media on the Restaurant Influencers podcasting. “I want to put a smile on the face and leave a mark on someone’s life, regardless of age.”

While the business has evolved, and that evolution has been accelerated by COVID protocols in New York City, Richie Romero has been able to stay at the top of the hospitality industry, formulating and nurturing relationships with notable clients.

Asked about his approach, he says, “I think relationships are more important than anything. To me, it’s more important than money.”

His love for entertainment and building lasting relationships is matched only by Richie Romero’s love for his New York City.

“I love my city and I want to see New York bloom again.”

One thing is certain, Richie Romero will spend days and nights doing everything in his power to make sure this happens.

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