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Reliance Jio begins removing bundled Disney+ Hotstar plans ahead of next year’s IPL season

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  • Trust Jio has removed some of his Disney+ hot star bundled plans.
  • The company’s bundled Disney+ Hotstar subscriptions have now been reduced to just two of eleven.
  • Viacom18, owned by Reliance Industriesacquired the rights to stream IPL from 2023 to 2027.

Mukesh Ambani-led Reliance Jio has changed some of its prepaid plans, removing most of its bundled Disney+ Hotstar plans. The telco has reduced the bundled Disney+ Hotstar subscriptions to two from eleven.

Reliance Jio had partnered with Disney+ Hotstar to provide access to the popular OTT service bundled with several of its plans, giving subscribers access to the company’s vast collection of shows and movies, including popular Marvel titles, Disney collection and several of the company’s original shows and films.

Jio Reduces Bundled Disney+ Hotstar Subscriptions to Two

The company now offers only two plans with bundled Disney+ Hotstar subscriptions: 1,499 and 4,199.

Both plans offer a 1-year subscription to Disney+ Hotstar Premium, the company’s top plan, which costs ₹1,499 per year. Previously, the company offered access to Disney+ Hotstar Mobile and Disney+ Hotstar Premium subscriptions for three months and one year.

The ₹1,499 plan also offers 2 GB of data per day and unlimited calling for 84 days. On the other hand, the ₹4,199 plan offers 3 GB of data per day for 365 days.

Viacom18 getting IPL streaming rights could be the trigger

Apart from the huge library of movies and shows, IPL was one of the attractions of Disney+ Hotstar. The company lost the digital media rights to the world’s largest cricket league to Viacom18, owned by Reliance Industries.

Viacom18 paid a whopping ₹23,758 crore to secure digital rights for the Indian subcontinent for the 2023 to 2027 cycle.

While the company hasn’t revealed anything yet, the company may introduce new bundled plans that provide access to IPL matches from the 2023 edition.

Disney+ Hotstar losing access to IPL may be one of the reasons the company has decided to cut its bundled plans.

Telco Bundled OTT Platforms Dominate Indian OTT Market

According to a report by JM Financial, nearly 85% of all OTT viewer volume in India comes from telco bundled OTT platforms where viewers do not have to pay a subscription fee for the service.

Interestingly, the report also adds that Disney+ Hotstar is the only OTT platform in India to have built a large paying subscriber base, meaning it has no significant impact on the company’s viewership.

“EY, a consulting firm, estimates that nearly 85% of all OTT viewer volume in India comes from telco bundled OTT platforms, where customers don’t pay for OTT services. Disney+ Hotstar, owned by Disney, is the only OTT platform in India to have built a large paying subscriber base,” JM Financial said in its report.

Airtel and Vodafone Idea continue to offer bundled Disney+ Hotstar subscriptions

While Reliance Jio has removed most of its Disney+ Hotstar plans, telcos like Airtel and Vodafone Idea continue to offer different plans with both Disney+ Hotstar Mobile plans.

https://londonbusinessblog.com/ India has reached out to Reliance Jio for comment. The story will be updated as soon as a response is received.

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