Co-workera Singapore-based on-demand workforce platform, has been acquired by: Persol Asia-Pacific, one of the largest HR service providers in the region. Workmate focuses on frontline and essential workers, and the acquisition will allow it to expand its HR solutions in Asia-Pacific. Workmate currently operates in Thailand and Indonesia and is expanding its operations to Singapore this month.
Persol Asia Pacific is part of Persol Holdings, which is listed on the Tokyo Stock Exchange. It is one of the largest human resources companies in Japan and has invested in HR technology companies, including Glint.
Workmate was founded in 2016 to help companies find frontline workers and ensure employees receive consistent work. Approximately 120,000 frontline workers and more than 800 companies are currently on the platform. The company defines frontline workers as essential workers, usually in low to intermediate skilled employment, who provide essential services to the public. Industries include logistics and warehousing, manufacturing, food and beverage, retail, and back office functions such as administration and customer service.
Workmate provides companies with a pre-screened pool of employees for both short and long-term work and uses proprietary AI scoring algorithms to improve quality and attendance rates, employee retention, and productivity. The algorithms take into account data points such as work experience, location, and skills, and combine them with first-hand behavioral data and employee history on the Workmate platform, such as attendance and supervisor ratings.
Workmate will retain its own brand name after the acquisition and will operate independently with Persol Asia Pacific as its parent company.