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Task automation platform Servicely raises $1.2 million for international ambitions

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AI-based platform Servicely, a low-code service management platform, has raised $1.2 million in its first external round of funding.

The round was supported by a combination of high net worth individuals and a family office.

service oriented is a low-code service management platform with its own AI engine that observes and learns how work is done by teams to extend and automate manual tasks, bringing a generational shift in service desk and workflow technology,

Founder Dion Williams has started the company since its launch in 2020 and will use the money for additional product development, further overseas expansion and boost sales and marketing after securing a $1.2 million funding injection.

Over the past six months, Servicely has seen a significant increase in customer demand having signed more than 20 corporate customers and now has a strong new business pipeline in both Australia and the US.

Australian clients include Morgans Financial, NST and Patterson Cheney, while international clients include Horizon House, TCV Equity Partners and Goodman Telecoms.

Goodman’s global CIO Pete Foster said they bought Servicely for ITSM (IT Service Management).

“Once we realized the power of the platform, we started working on implementing Servicely in our Telco Service business to serve our major telecom customers,” he said.

“We see Servicely as a strategic platform in our company.”

Williams, the CEO of the startup, is a serial entrepreneur with previous successful businesses running supplier service management partners. He founded Keystone Management Solutions, a professional services company that introduced ServiceNow to the Australian market before selling the company, which then became part of DXC.

“Our experience has taught us that the problem with existing suppliers is that they don’t address the fundamental problem of people in large enterprises handling repetitive work manually,” he said.

“We had the luxury of many years of exposure to best-of-breed architectures and interfaces and decided to build a platform from scratch that now has all the flexibility and power we’ve come to expect and also addressed the frustrations we’d experienced with existing approaches.”

Williams said Servicely’s product strategy is centered on the premise that AI provides opportunities to change the way we work, liberating people from the mundane with the help of intelligent automation, allowing staff to focus on higher-value and superior work. customer experience.

“We also saw that AI had matured to become a viable part of business systems. We saw a lot of companies adopting AI into conversational AI support bots, but we had an eye for much more comprehensive workflow efficiencies that come from building AI deeply into the architecture,” he said.

“We are excited to put the new funding to work to create more value for our customers as they continue their ongoing digital transformation of the service desk in the coming years.”

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