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The Louis Vuitton City of Stars fragrance: ‘a teen dream confection of citrus, candy and sunshine’

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Shreya Christinahttps://londonbusinessblog.com
Shreya has been with londonbusinessblog.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider londonbusinessblog.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.
I

n the video for ‘Edge of Seventeen’, Stevie Nicks urgently belts out the all-or-nothing drama of youth.

Flicky hair and satin cape seemingly borne aloft by a wind farm of turbines, Nicks’ performance embodies that volatile cusp of adulthood: adolescent cravings crowding out boring good judgement, with stimulation being the goal no matter how jangling. One such stimulant is Louis Vuitton’s new perfume, City of Stars, a teen dream confection of citrus, candy and sunshine.

Perfumer Jacques Cavallier Belletrud created City of Stars as the latest in LV’s Los Angeles-inspired collection, and as an ex-Angeleno, I doff my Camp Beverly Hills visor to them for successfully capturing its specific beach-side excess.

Olfactorily speaking, City of Stars broadcasts from the Santa Monica Pier, day-glo sun dropping low in the ocean as twilight heightens the sex appeal of guys and girls working the rickety rollercoaster. A cocktail of blood orange, lemon, mandarin and lime is twinned with monoi — tiaré flower macerated in coconut oil — conjuring the buttery haze of tanning lotion on warm skin along with sticky boardwalk sweets. After a few hours of wearing it, City of Stars’ initial sparkle calms into a musky murmur… much like the transition from youth to adulthood.

LOUIS VUITTON City of Stars cologne, £215 for 100 ml (louisvuitton.com)

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