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Vedantu Takes Majority Interest in Deeksha Test Prep Platform for $40 Million

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Live online learning platform Vedantu announced Thursday that it has acquired a majority stake in the test prep platform Deeksha (Ace Creative Learning Pvt Ltd) for $40 million.



Deeksha is one of the leading K-12 test prep players in karnataka and according to Vedantu, this strategic partnership will advance its hybrid education strategy.

Since 1998, Deeksha has created more than 65,000 success stories through its 39 centers in three states.

“With this acquisition, our mission is to strengthen and scale Deeksha’s current learning model by leveraging our disruptive in-house hybrid technology to reach the masses in remote areas and create impact at scale,” said Vamsi KrishnaCEO and co-founder, Vedantu.

This culmination of online and offline capabilities will help us expand our hybrid learning initiatives, Krishna added.

This partnership will leverage Vedantu’s technology and integrate it into offline centers to create a scalable hybrid model that provides access to quality education even in remote tier 3 and 4 cities at an affordable cost.

“Through this partnership, we will leverage Vedantu’s LIVE Class platform for our students and provide a hybrid solution that maximizes learning outcomes through personalized learning algorithms,” said Dr SridharCo-founder of Deeksha.

Deeksha said it will bring nearly 13,000 of its students to Vedantu’s platform.

In addition, Deeksha will leverage Vedantu’s pre-existing strong credentials in LIVE classes, educational technology, and strong pedagogical content.

On Vedantu, more than 1 million students attend live classes every month and more than 35 million users every month from more than 10,000 cities and more than 50 countries can access free content, tests, doubts and videos on the platform and its channels on YouTube, according to the edtech company.

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