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Your fundraising pitch deck needs attachments. Here’s Why – londonbusinessblog.com

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Shreya has been with londonbusinessblog.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider londonbusinessblog.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

from the example pitch decks in my pitch deck disassembly series, you would conclude that attachments in pitch decks are rare. That would be incorrect; I estimate that over 70% of the decks actively used in pitching startups to investors contain one or more attachments. Plus, when I coach clients in building their pitch decks, we end up with an attachments section almost every time.

So today let’s explain why you might need an appendix — and explain which slides are relegated to the afterparty.

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